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The MAQNIFY Guide

Your digital visitor guidance system – live in days, not months

Add a digital layer to your existing signage, tours and visitor information – without an app or a complex IT project. Ready to launch in under 30 days.

The challenge on the ground

Why traditional visitor information is no longer enough

Many towns and regions have invested in signage, printed materials and websites for years. Yet on the ground, information can quickly become outdated, sit across different systems and be difficult for visitors to find consistently.

Relevant places and experiences can also be missed when information is not available at the right time and place. Multilingual content is often incomplete, while updates can require considerable time and coordination.

The result: visitors may not discover everything a place has to offer, while opportunities to improve visitor flows, encourage longer stays and support local value creation remain unused.

The MAQNIFY solution

Turn existing infrastructure into a digital visitor experience

Rather than replacing existing systems, MAQNIFY® builds on what is already there. Existing signage can be extended digitally, giving visitors additional information exactly where they need it – on site and easy to access.

Existing tours can also become interactive, multilingual experiences. Content is managed centrally and can be updated in real time, helping to keep every touchpoint current without unnecessary coordination.

The result is a connected digital visitor system that complements existing infrastructure rather than replacing it.

Why towns and destinations choose MAQNIFY

Typical applications

Use cases

The process

How to get your digital visitor project started

We analyse the existing structure and define the content.

Together, we develop the structure, user journey and content.

Your guide is set up, designed and populated with content.

QR codes and other access points are integrated into your existing infrastructure.

Your system goes live and can be expanded at any time.

References

MAQNIFY in practice

These towns, cities and tourism organisations already use MAQNIFY® Guide to modernise and digitally extend their visitor information.

  • Visitor guide system

    Digital visitor guidance system Karlsruhe

    • Client

      Karlsruhe Tourismus GmbH

    • Task

      Implementation of a digital visitor guidance system for the city of Karlsruhe

    • Project period

      January until September 2025

  • Audio guide

    Digital city walks and audio tour of Ansbach

    • Client

      Ansbach town council

    • Task

      Creation of four digital city tours and an audio guide

    • Project period

      May 2025

  • Visitor guide system

    Digital visitor guidance system Sindelfingen

    • Client

      Wirtschaftsförderung Sindelfingen GmbH

    • Task

      Development of a digital visitor guide system for Sindelfingen

    • Project period

      August to November 2024

Start your digital visitor guidance system

Create a modern, centrally managed visitor experience in just a few weeks – without a complex IT project.